3 Hacks to Attract Customers to your Food Delivery App


According to studies, the number of orders placed on food delivery apps is set to double by the end of the year. The growth is not confined to the Western demography alone; it is a worldwide phenomenon. However, according to the owner of a restaurant that offers seafood delivery in Cape Coral, the proliferation is not the whole story. Inevitably, thanks to rigorous competition, use of food delivery apps tends to fall within 90 days of its download. To retain customers, therefore, consider adopting the following three hacks.

1.      Send Promotional Reminders Timely

More often than not, customers tend to slip away thanks to sluggish promotion. With the century turning round the pivot of consumerism, customers expect decent offers daily. Therefore, make sure to send handsome incentives timely.

Experts contend that modern business is essentially centered on a data-driven approach. It is highly crucial to send the right message to the right user at the right time. Also, you might consider cranking up the notification mantra a notch by sending appealing GIFs and attractive images of food. Keep in mind that evening is the ripest time; accordingly, relay happy hour prices to the prospective customers.

2.      Pay Attention to User Feedback

If you want to enhance the user experience, do pay attention to user feedback. Show customers that you encourage feedback. In that case, consider exploiting such channels as notifications, in-app messages and emails to ask for reviews and ratings.

Apart from gaining insight into the quality of your establishment, you can also push up your app’s ranking on app store searches. Consequently, securing user reviews increases app visibility, thereby opening the same to more customers. According to the owner of a Mexican restaurant in Cape Coral, feedback-based campaigns are highly lucrative; they boost sales and democratize customer engagement.

3.      Keep the Users Updated

Lastly, it is the responsibility of the app provider to update the users on changes in the app. App enhancement is an important step. While it is true that a section of customers downloads the latest version right away, most remain in the dark.

Your updating channels remain the same. What you need is a timely intervention of the same.

As mentioned in the beginning, the surge in the food delivery market is only a part of the picture. Given the depressed flip side to the same, it is important to step up marketing measures to incorporate the ever-evolving dynamics of customers, old and new.

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